Cutting your first response time and increasing your first contact resolution rate are just the small benefits ServiceNow Customer Service Management (CSM) can yield. In fact, a ServiceNow CSM solution can help you go further than that and improve your interdepartmental collaboration on solving customer issues and foster proactive customer service to increase your customer satisfaction scores and retention rates. All that with just one solution based on ServiceNow CSM and our 9-year ServiceNow implementation expertise.
ServiceNow Customer Service Management offers three core applications, a number of supporting capabilities and a few extensions powered by other ServiceNow products.
Omni-Channel functionality that enables you to support your customers across multiple points of reach: email, web, phone, live chat, chatbot, social media and automated product/service monitoring.
Customer Data Management that provides support agents with all relevant information on customers involved in each case: their contacts, entitlements, products bought, assets used, etc.
Major Issue Management that lets your support agents spot glitches with your products or services proactively, identify customers affected by them and assist them in remediating related repercussions.
Case Management that comprises your issue resolution processes and provides response templates and knowledge base articles to help support agents solve cases faster.
Agent Workspace that provides support agents with an intuitive work console for managing cases faster and more efficiently.
The Communities application empowers you to create and support a peer-to-peer customer cooperation space. This can be a place for your customers to share their experience with your products or services and help each other out in a Q&A format. The application intends to establish a lively community around your company’s offering, take some load off your support agents and give them more time to solve tricky cases. It can be additionally augmented with elements of gamification to spark up community participation interest among its members. You can, for example, award most active users with points and advanced community capabilities and show a leader board on the community’s home page.
The Field Service Management application can be a collaboration space for work order initiators, approvers, dispatchers and field service workers to efficiently manage on-site customer support visits as well as required inventory. You can also use the Planned Maintenance feature to manage not only urgent fix visits but also prearranged maintenance that needs to be carried out periodically. For example, once every pre-established period (say, a month or a year) or as soon as the maintained product is used a particular number of times.
Knowledge Management (gathering customer support knowledge and sharing it among support agents and customers)
Virtual Agent (creating chatbots for your self-service customer portal to provide customers with assistance without involving a real support agent)
Reports and Dashboards (tracking current customer service activities)
Self-Service (creating and supporting a self-service portal for customers to find answers and solutions on their own)
Surveys (analyzing your customers’ feedback using tunable customer service questionnaires)
Performance Analytics (gaining deep insights and predicting trends in the performance of your customer service department)
Visual Task Board (providing support agents with a visual task tracking tool)
Agent Intelligence (using machine learning capabilities to analyze case descriptions, automatically categorize, route and prioritize cases and cut associated manual work)
Intelligent Routing (simply routing cases and work orders based on agents’ or workers’ skills, location and availability)
Automation Workflows (automating processes within ServiceNow CSM with no-code rule-based workflows)
The Operations Management extension involves Event Management, Discovery and Operational Intelligence features of the ServiceNow ITOM product that let you monitor the health of services/products provided to your customers and proactively note and remedy deviances.
The Service Management for Issue Resolution extension may involve such ServiceNow ITSM features as Problem Management, Request Management and Change Management. Using this extension, your support agents can effectively collaborate with other departments whose participation is required to solve customer cases.
The Financial Modelling extension originally offered as part of the ServiceNow ITBM product allows monitoring the way your customer service department spends its budget and finding possibilities for reducing unnecessary expenses. While the Project and Portfolio Management extension lets you use ServiceNow CSM as fuel for driving changes in your company’s offering to better suit your customers’ needs.
Apps:
Supporting capabilities:
Extensions:
The Standard package +
By creating a reputable support center and enhancing brand trust
With visual task tracking tools, intuitive workspaces and automatic categorization, routing and prioritization of cases
By speeding up case resolution, providing customers with self-service opportunities and raising product/service awareness among them through communities and a shared knowledge base
If used with ITOM: Powering proactive customer service to solve issues before customers report or even know about them.
If used with ITSM: Enjoying seamless cross-departmental collaboration to solve tricky customer cases faster.
If used with ITBM: Cutting operational costs and adjusting your offering according to the feedback and needs of the customer.
Avoiding the complexities of redesigning and adopting new processes, NovaQualia can keep your existing customer service practices in status-quo and customize ServiceNow CSM to support them.
Perceiving ServiceNow CSM as a source of best practices, we can change your customer service processes according to ServiceNow to avoid excessive customizations.
Having analyzed the efficiency of your current customer service processes, we can decide to tune them with your particular business specifics in mind and then customize ServiceNow to reflect the improved processes.
NovaQualia can run a pilot project before embarking on the full-scale solution implementation. This project can contain a minimum viable set of functionality to give you a real-life sneak peek of the future solution’s outcomes and whether they suit your needs and expectations.
Due to a high dependency of ServiceNow CSM on extensions powered by other ServiceNow products, implementing CSM requires experience with ServiceNow functionality outside of this product. N has expertise in all ServiceNow product lines – CSM, ITOM, ITSM, ITBM, SecOps, HR, etc. – and is a Premier-level ServiceNow partner, which makes us qualified to take up your ServiceNow CSM implementation project
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